WAVEY GARMS

WAVEY GARMS is just one of my favourite go to sites for original designer vintage streetwear, raves, street art and just damn well getting up to no good.

In 2013, Andres Branco created a Facebook group to enable him and friends to share, buy, sell and swap clothes. Unexpectedly the page was shown a lot of interest and quickly gained over 70,000 fan members. Blowing the brand to set up raves and events and then even went on to spawn a brick and mortar store. Collaborating with global sportswear brands like Nike; and now, a book. Which was released on 18th February this year.

The book is all about the founder and his friends growing up in London and what influenced them as youngsters when they "didn't have iPhones and social media, buses were 40p and you'd have to use a payphone to ring your mum. You couldn't just go on Hypebeast to find out what was cool, and Brixton was still moody." The book stands as a photographic compilation of Wavey Garms humble beginnings and forgotten photographs, bringing a real sense of togetherness and allowing the reader to really connect with the brand itself in a sense that its creators are on the same wavelength as us. I certainly feel this way and can relate to a lot of the content. A lot of which is very personal to the creators and I'm glad it was put into a book rather than reduced to a petty couple of instagram posts. Whats great is that non of the photos were taken deliberately for the book, so they're all scanned from printed photographs which were taken on disposable cameras. Mainly of graffiti out and about, almost like a collection of pokemon cards.

Much alike a lot of my other blog posts, again this brand was influenced by raving and (Nike 110s and banging tracksuits, Moschino two pieces and big gold chains) and in this case graffiti. Andres says "We used to run around just being naughty, doing graffiti, sneaking into raves, smoking fags on the bus. London has changed a lot since then. I'm not saying it's a good or bad thing, but I just wanted to show people the London that ended up influencing Wavey Garms".

A lot like another brand i love: Palace, Wavey Garms aren't pretending to be anyone they're not, and they are smashing it. It's a similar thing with Palace; it's not trying to be something. They've all been a part of the London graff scene and going to raves for years. You can't fake that kind of history.

STAY WAVEY